The pieces displayed above were produced to create a playful presence for Sentinel's flea medication at the 2010 North American Veterinary Council Convention. The invitation at the bottom provided a detailed schedule, as well as hints to the game that would be featured. Once arriving to the conference, the attendee received a Word Hunt manifest, and then he or she could decode the answers by scanning the giant flea stickers (about 12 inches by 10 inches) dispersed throughout the entire conference's location. Expand and zoom in by clicking image and then See Original.
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